Greta Workman Picture

Greta Workman

Product Marketing Manager, Neo4j

Greta Workman has been a part of the Neo4j team for over four years. She’s enjoyed watching the graph community grow through events like GraphConnect which has more than doubled during her time at Neo4j. She currently oversees field marketing for the eastern half of the U.S. In her spare time, she enjoys solving the daily New York Times crossword puzzle and watching University of Kentucky basketball.

Latest Posts by Greta Workman

Graph for Customer Golden Profile & Fraud Detection: 5-Minute Interview with Allianz Benelux

“Here at Allianz Benelux, we strongly believe in graph, as it allows us to look at data from a connected-data perspective. Instead of looking at data as individual pieces of information, we want to understand how all those pieces are linked to each other," said Jan Doumen, Head of Business... read more

Embracing Open Data: The 5-Minute Interview with Nur Aini Rakhmawati

"So I encourage my students to get the certificate in Neo4j. It will be useful for them to get a job, especially in databases. And the second thing is, the awesome thing about Neo4j is how this database is preferred, especially with graph embedding," said Nur Aini Rakhmawati, Associate Professor,... read more

Spreading the Word: The 5-minute Interview with Reshama Shaikh

“I connect my communities by sharing the plethora of free events and tutorials that Neo4j offers. If there's any feedback I have, I connect with the experts in the user experience folks at Neo4j. I think Neo4j and graph databases are incredibly powerful and I would like more people to know about... read more

Intelligent Content Curation: 5-Minute Interview with Tourism Media’s Terry Franklin

“One of my favorite use cases is being able to handle round-the-world travel – flights and cruises that might disembark in multiple cities or even continents during a single fixed journey," said Terry Franklin, of Tourism Media. In this week’s 5-minute interview, we spoke to Terry... read more

Graphs for Real-Time Transaction Processing: 5-Minute Interview with Jorge Zaccaro

“Once we noticed that we were modeling transactions as a graph, we went out to look for a native graph database and we found that Neo4j was a great fit for this use case,” said Jorge Zaccaro, Software Engineer at Minka. How does Neo4j help you solve that problem? We describe our use... read more

Leading the Global Growth of Graphs: The 5-Minute Interview with GraphAware

"Every organization in this world will have graphs, and we want to be the most trusted partner on everybody's graph journey. Our mission is to help people adopt graph technologies by sharing expertise and building tools that make it very easy," said Michal Bachman, CEO of... read more

Graph in the Auto Industry: The 5-Minute Interview with Elena Kohlwey

"Neo4j was really helpful with our problem. What used to take weeks and weeks and a group of highly experienced engineers now only takes minutes and some clicks," said Elena Kohlwey, Digital Engineering Specialist with RLE. Today’s 5-minute interview is with Graphie Award winner Elena Kohlwey,... read more

Graphs in China: 5-Minute Interview with Richard Wu & George Zhang

“Graph technology can be used in, for example, Chinese medicine, museum collection management, as well as knowledge graphs for copyright management. Those were all areas we never thought we would be touching,” said Richard Wu, co-founder of Beijing We-Yun Data Co. In this week’s... read more

Dimensions in the Data: 5-Minute Interview with Benjamin Squire

"The most surprising result was really seeing how connected the data was. I used to think that we knew this data really well when we looked at it individually from each different data stream, but when you combine them all together and you actually look at the datasets as a whole, it makes you... read more

Energy leader Enel X uses Neo4j for IoT

Mapping IoT to the Graph: 5-Minute Interview with Per Gyllstrom

"If you think about IoT and the hierarchical structure of how IoT works, it's a natural mapping to a graph database. We previously used relational databases, but in a graph, all the relationships are compiled so it's a lot faster and more natural to navigate and use," said Per Gyllstrom,... read more

Simplifying Data Visualization: 5-Minute Interview with Varun Bhandary

"I've been working about 10 years in data visualization engineering and the analytic space. There have been so many occasions when I've thought, 'There should be an easier way of doing this.' It turns out that most of the time those problems were graph problems," said Varun Bhandary, solutions... read more

Data Science and Design Thinking: The 5-Minute Interview with Stefan Wendin, Neo4j Innovation Lab

"The Innovation Lab is a concept that we developed, bringing the best of data science and design thinking together," said Stefan Wendin, Global Head of Business Design and Strategic Programs, Neo4j. In this week's five-minute interview (conducted at GraphTour), Stefan Wendin gives an overview... read more

An Explosion of Use Cases: 5-Minute Interview with Rik Van Bruggen

"I think the performance and the security features are really going to open up new types of applications. That's the beauty of working in an open core company like Neo4j," said Rik Van Bruggen, Vice President for Sales, Neo4j. In this week's five-minute interview (conducted at GraphTour... read more

The Lean-In Moment: 5-Minute Interview with Paul Westcott

"GraphTour is something that allows us to think differently. We have one-to-one sessions and we're able to collaborate, but it's nice to come to something like this and see other people and how they're using graph technology," said Paul Westcott, Product Director at Dun & Bradstreet. If company... read more

Connecting the Molecules: 5-Minute Interview with Matthew Sellwood

"When you use the Graph Data Science library, you can actually look at which fragments of the molecule are most highly connected to other fragments and which give you the biggest change in a certain property," said Matthew Sellwood, Product Manager at IQVIA. A graph data model faithfully... read more

Predicting Fraud: 5-Minute Interview with Marius Hartmann

"There's a risk that your fraud detection becomes anecdotal because you become accustomed to certain addresses or names. You risk emphasizing the small-time fraudsters instead of the clever ones. The clever ones are the ones that don't usually get caught," said Marius Hartmann, Chief Advisor,... read more

Check out this 5-minute interview with the co-founder of Planethon.

Planet R&D: 5-Minute Interview with Fredrik Wikholm

"We need to listen to a bigger Earth system of how we extract resources, how we build things, how we look at whatever is the byproduct, and so on and so forth. But there's still a lot of guessing," said Fredrik Wikholm, Business Director and Co-Founder of Planethon, a company whose mission is to... read more

Bringing Sustainability Science to Life: 5-Minute Interview with Carina Johed

"Our goal is to bridge social ecological sustainability out to the business world and to create a link between what needs to be done and the people trying to solve the problems," said Carina Johed, CTO and co-founder of Planethon, a company whose mission is to create a planet-positive... read more

Exploring Drug Interactions: 5-Minute Interview with Amin Jalali

"Graph visualization helps with communication as well as analysis," said Amin Jalali, a researcher at Stockholm University. Complex problems are perfectly suited to a native graph database like Neo4j, which fully reflects the reality of vast connected data. Interactions between all the... read more

The Power of Graph Data Science: 5-Minute Interview with Alicia Frame

"When do you use graph data science? When relationships matter. If there are no relationships among the things you're trying to predict, you probably don't need us, but odds are, there are," said The third use case is around targeted marketing. If I have a message that I want to communicate... read more

Graphs Everywhere: 5-Minute Interview with Jean Villedieu, Co-Founder of Linkurious

"What's exciting for me about Neo4j and graphs is the breadth of use cases I see on a daily basis," said Jean Villedieu, co-founder of Linkurious. Linkurious is a graph analytics and visualization startup that helps clients across industries extract key insights from graph data stored in... read more