Greta Workman has been a part of the Neo4j team for over four years. She’s enjoyed watching the graph community grow through events like GraphConnect which has more than doubled during her time at Neo4j. She currently oversees field marketing for the eastern half of the U.S. In her spare time, she enjoys solving the daily New York Times crossword puzzle and watching University of Kentucky basketball.
Greta Workman, Product Marketing Manager, Neo4j
Sep 27, 2021
12 mins read
If you missed this year’s Neo4j and the Cloud digital Connections event, fear not! You can still peruse our video archive to get a sampling of what we were offering, and pretend you were there all along. We spoke with thought leaders and experts in the graph database space to learn more about... read more
Greta Workman, Product Marketing Manager, Neo4j
Jun 25, 2021
2 mins read
“Here at Allianz Benelux, we strongly believe in graph, as it allows us to look at data from a connected-data perspective. Instead of looking at data as individual pieces of information, we want to understand how all those pieces are linked to each other," said Jan Doumen, Head of Business... read more
Greta Workman, Product Marketing Manager, Neo4j
Jun 04, 2021
< 1 mins read
"So I encourage my students to get the certificate in Neo4j. It will be useful for them to get a job, especially in databases. And the second thing is, the awesome thing about Neo4j is how this database is preferred, especially with graph embedding," said Nur Aini Rakhmawati, Associate Professor,... read more
Greta Workman, Product Marketing Manager, Neo4j
May 21, 2021
< 1 mins read
“I connect my communities by sharing the plethora of free events and tutorials that Neo4j offers. If there's any feedback I have, I connect with the experts in the user experience folks at Neo4j. I think Neo4j and graph databases are incredibly powerful and I would like more people to know about... read more
Greta Workman, Product Marketing Manager, Neo4j
May 07, 2021
< 1 mins read
“One of my favorite use cases is being able to handle round-the-world travel – flights and cruises that might disembark in multiple cities or even continents during a single fixed journey," said Terry Franklin, of Tourism Media. In this week’s 5-minute interview, we spoke to Terry... read more
Greta Workman, Product Marketing Manager, Neo4j
Apr 23, 2021
< 1 mins read
“The second exciting part, which is even more exciting, was to see how using graph technology we were able to very quickly aggregate these individual patient journeys and look at patterns of treatment across very large populations, up into the millions of patients,” said Matt Holford,... read more
Greta Workman, Product Marketing Manager, Neo4j
Apr 09, 2021
5 mins read
“Once we noticed that we were modeling transactions as a graph, we went out to look for a native graph database and we found that Neo4j was a great fit for this use case,” said Jorge Zaccaro, Software Engineer at Minka. How does Neo4j help you solve that problem? We describe our use... read more
Greta Workman, Product Marketing Manager, Neo4j
Mar 26, 2021
2 mins read
"Every organization in this world will have graphs, and we want to be the most trusted partner on everybody's graph journey. Our mission is to help people adopt graph technologies by sharing expertise and building tools that make it very easy," said Michal Bachman, CEO of... read more
Greta Workman, Product Marketing Manager, Neo4j
Mar 12, 2021
< 1 mins read
"Neo4j was really helpful with our problem. What used to take weeks and weeks and a group of highly experienced engineers now only takes minutes and some clicks," said Elena Kohlwey, Digital Engineering Specialist with RLE. Today’s 5-minute interview is with Graphie Award winner Elena Kohlwey,... read more
Greta Workman, Product Marketing Manager, Neo4j
Feb 26, 2021
2 mins read
“Graph technology can be used in, for example, Chinese medicine, museum collection management, as well as knowledge graphs for copyright management. Those were all areas we never thought we would be touching,” said Richard Wu, co-founder of Beijing We-Yun Data Co. In this week’s... read more
Greta Workman, Product Marketing Manager, Neo4j
Feb 12, 2021
< 1 mins read
"The most surprising result was really seeing how connected the data was. I used to think that we knew this data really well when we looked at it individually from each different data stream, but when you combine them all together and you actually look at the datasets as a whole, it makes you... read more
Greta Workman, Product Marketing Manager, Neo4j
Jan 15, 2021
< 1 mins read
"If you think about IoT and the hierarchical structure of how IoT works, it's a natural mapping to a graph database. We previously used relational databases, but in a graph, all the relationships are compiled so it's a lot faster and more natural to navigate and use," said Per Gyllstrom,... read more
Greta Workman, Product Marketing Manager, Neo4j
Dec 08, 2020
2 mins read
Boy oh boy, are we ready to focus on some of the great things that happened in 2020? Well, the Neo4j Graphies are here just in time! Even though we aren't able to give these awards in person this year, we are just as enthusiastic about shining light on some innovative individuals and... read more
Greta Workman, Product Marketing Manager, Neo4j
Dec 04, 2020
< 1 mins read
"I've been working about 10 years in data visualization engineering and the analytic space. There have been so many occasions when I've thought, 'There should be an easier way of doing this.' It turns out that most of the time those problems were graph problems," said Varun Bhandary, solutions... read more
Greta Workman, Product Marketing Manager, Neo4j
Nov 13, 2020
2 mins read
"The Innovation Lab is a concept that we developed, bringing the best of data science and design thinking together," said Stefan Wendin, Global Head of Business Design and Strategic Programs, Neo4j. In this week's five-minute interview (conducted at GraphTour), Stefan Wendin gives an overview... read more
Greta Workman, Product Marketing Manager, Neo4j
Oct 30, 2020
5 mins read
"I think the performance and the security features are really going to open up new types of applications. That's the beauty of working in an open core company like Neo4j," said Rik Van Bruggen, Vice President for Sales, Neo4j. In this week's five-minute interview (conducted at GraphTour... read more
Greta Workman, Product Marketing Manager, Neo4j
Oct 16, 2020
3 mins read
"GraphTour is something that allows us to think differently. We have one-to-one sessions and we're able to collaborate, but it's nice to come to something like this and see other people and how they're using graph technology," said Paul Westcott, Product Director at Dun & Bradstreet. If company... read more
Greta Workman, Product Marketing Manager, Neo4j
Oct 02, 2020
2 mins read
"When you use the Graph Data Science library, you can actually look at which fragments of the molecule are most highly connected to other fragments and which give you the biggest change in a certain property," said Matthew Sellwood, Product Manager at IQVIA. A graph data model faithfully... read more
Greta Workman, Product Marketing Manager, Neo4j
Sep 18, 2020
3 mins read
"There's a risk that your fraud detection becomes anecdotal because you become accustomed to certain addresses or names. You risk emphasizing the small-time fraudsters instead of the clever ones. The clever ones are the ones that don't usually get caught," said Marius Hartmann, Chief Advisor,... read more
Greta Workman, Product Marketing Manager, Neo4j
Sep 04, 2020
3 mins read
"We need to listen to a bigger Earth system of how we extract resources, how we build things, how we look at whatever is the byproduct, and so on and so forth. But there's still a lot of guessing," said Fredrik Wikholm, Business Director and Co-Founder of Planethon, a company whose mission is to... read more
Greta Workman, Product Marketing Manager, Neo4j
Aug 21, 2020
3 mins read
"Our goal is to bridge social ecological sustainability out to the business world and to create a link between what needs to be done and the people trying to solve the problems," said Carina Johed, CTO and co-founder of Planethon, a company whose mission is to create a planet-positive... read more
Greta Workman, Product Marketing Manager, Neo4j
Aug 07, 2020
< 1 mins read
"When you have the power of graphs, it's very easy for everybody to understand what you're actually doing and what you're trying to achieve," said... read more
Greta Workman, Product Marketing Manager, Neo4j
Jul 24, 2020
2 mins read
"Graph visualization helps with communication as well as analysis," said Amin Jalali, a researcher at Stockholm University. Complex problems are perfectly suited to a native graph database like Neo4j, which fully reflects the reality of vast connected data. Interactions between all the... read more
Greta Workman, Product Marketing Manager, Neo4j
Jul 10, 2020
3 mins read
"When do you use graph data science? When relationships matter. If there are no relationships among the things you're trying to predict, you probably don't need us, but odds are, there are," said The third use case is around targeted marketing. If I have a message that I want to communicate... read more
Greta Workman, Product Marketing Manager, Neo4j
Jun 26, 2020
3 mins read
"What's exciting for me about Neo4j and graphs is the breadth of use cases I see on a daily basis," said Jean Villedieu, co-founder of Linkurious. Linkurious is a graph analytics and visualization startup that helps clients across industries extract key insights from graph data stored in... read more